New iPhone 11 - Apple Could Be in for One of Its Weakest Cycles
For Apple, the current product cycle is likely to be the last cycle before the company began selling the 5G iPhone, which means consumers may choose to wait until next year to upgrade.
Tencent Securities on September 10, an analyst team at market research firm New Street Research made a low expectation for Apple when Apple (NASDAQ: AAPL) is about to release its latest iPhone later today.
Apple will release the new iPhone at 1 pm EST on Tuesday (1 am Beijing time on Wednesday), and consumers and Wall Street's interest in the new iPhone model has never been so low.
For Apple, the current product cycle is likely to be the last cycle before the company began selling the 5G iPhone, which means consumers may choose to wait until next year to upgrade.
Still, the iPhone is not Apple's only way to make money. Earlier this month, Michael Olson, an analyst at Piper Jaffray, pointed out that Apple's services division (including Apple Music Services, Apple Payment Services, and upcoming streaming video services) Apple TV+, etc.) may keep investors looking forward to waiting for the new 5G iPhone.
Or usher in one of the weakest cycles
Analysts at New Street Research released a research report that lowered Apple's stock price target from $170 to $155.
In the report, the analyst pointed out: "Although Apple has taken unprecedented price reduction measures and promotions to support iPhone sales, iPhone demand is still weak. Apple may be entering one of the weakest cycles in the company's history, demand It is becoming exhausted, product innovation is limited, and (the new iPhone, which will be released later today) will be the company's last 4G product portfolio."
The report also said that the price of parts and components is stabilizing, which means that Apple has limited space for price cuts.
“After a decade of historical testing, we have a very good sense of how the product cycle affects demand,” the analyst wrote in the report. "From a common sense point of view, the 2020 iPhone cycle should be the weakest. Unfortunately, Wall Street's average expectations did not reflect this."
Performance expectation
New Street Research gave a "sell" rating on Apple stock.
Tencent Securities on September 10, an analyst team at market research firm New Street Research made a low expectation for Apple when Apple (NASDAQ: AAPL) is about to release its latest iPhone later today.
Apple will release the new iPhone at 1 pm EST on Tuesday (1 am Beijing time on Wednesday), and consumers and Wall Street's interest in the new iPhone model has never been so low.
For Apple, the current product cycle is likely to be the last cycle before the company began selling the 5G iPhone, which means consumers may choose to wait until next year to upgrade.
Still, the iPhone is not Apple's only way to make money. Earlier this month, Michael Olson, an analyst at Piper Jaffray, pointed out that Apple's services division (including Apple Music Services, Apple Payment Services, and upcoming streaming video services) Apple TV+, etc.) may keep investors looking forward to waiting for the new 5G iPhone.
Or usher in one of the weakest cycles
Analysts at New Street Research released a research report that lowered Apple's stock price target from $170 to $155.
In the report, the analyst pointed out: "Although Apple has taken unprecedented price reduction measures and promotions to support iPhone sales, iPhone demand is still weak. Apple may be entering one of the weakest cycles in the company's history, demand It is becoming exhausted, product innovation is limited, and (the new iPhone, which will be released later today) will be the company's last 4G product portfolio."
The report also said that the price of parts and components is stabilizing, which means that Apple has limited space for price cuts.
“After a decade of historical testing, we have a very good sense of how the product cycle affects demand,” the analyst wrote in the report. "From a common sense point of view, the 2020 iPhone cycle should be the weakest. Unfortunately, Wall Street's average expectations did not reflect this."
Performance expectation
New Street Research gave a "sell" rating on Apple stock.
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